Job Role: Performance Marketing Executive
Responsibilities: Experience in Meta Ads (Facebook & Instagram) and Google Ads
Strong in lead generation and campaign optimization
Basic knowledge of GTM & GA4
Ability to analyze performance and improve CPL/ROI
Understanding of targeting, creatives, and ad testing
Responsibilities :
Plan, manage, and optimize ad campaigns
Monitor performance and scale winning campaigns
Generate quality leads within target CPL
Coordinate with creative team and share reports
Preferred:
Experience in lead generation campaigns
Knowledge of landing pages & CRM tools
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