Company Description
Quickads.ai is a Gen AI platform designed to make ad creation seamless, efficient, and highly effective. Catering to businesses of all sizes, especially startups, SMBs, and agencies, Quickads empowers users to create personalized, results-driven ads optimized for all platforms. The platform leverages advanced AI technology to craft visually compelling ads, generate impactful ad copy, and streamline advertising campaigns without the need for expensive resources like product photography. By enabling consistency and perfection across ad formats, Quickads helps brands connect with audiences and outperform competitors in their marketing efforts.
Key Responsibilities:
Lead, mentor, and scale a multidisciplinary creative team comprising designers, copywriters, video editors, AI artists, and creative strategists.Own the creative direction for US-focused performance campaigns and brand initiatives, ensuring all output aligns with business goals, platform best practices, and audience behavior.Drive concept development and execution across paid social, web, landing pages, email, and video, including scriptwriting for ad films/video creatives, with a strong focus on conversion-oriented creative.Build and maintain creative systems, workflows, and quality benchmarks that improve production speed, consistency, and scale across multiple campaigns/accounts.Partner closely with performance marketing, product, sales, and marketing teams to develop creative strategies that balance brand storytelling with measurable outcomes.Translate campaign performance signals (e.g., hook rate, CTR, CVR, CPA trends) into structured creative iteration plans, testing roadmaps, and new angle development.Review, refine, and approve creative deliverables before internal/client submission, ensuring strategic alignment, high craft quality, and platform-native execution.Oversee the quality of video outputs end-to-end, ensuring strong hooks, clear messaging, effective pacing, and platform-native storytelling across all creative deliverables.Present creative strategies, concepts, test learnings, and recommendations confidently to US stakeholders and cross-functional teams.Ensure brand consistency across all customer touch points while adapting creative to different funnels, audiences, and campaign objectives.Stay updated on US consumer trends, competitor creative, digital design innovation, and emerging AI-enabled creative production workflows.
Required Qualifications:
Bachelor's degree in Design, Marketing, Communications, or a related field (or equivalent practical experience).8+ years of experience in creative, branding, or performance marketing roles, with 3-5 years in a leadership position.Strong portfolio demonstrating excellence in branding, digital campaigns, and performance-driven creatives across multiple platforms.Strong understanding of digital marketing, paid media creative strategy, platform-native content, and conversion-focused design.Strong ability in scriptwriting for digital/video ads and experience directing or reviewing video outputs for performance, storytelling, and platform-native execution.Ability to balance creative quality, speed, experimentation, and scale in a fast-paced performance environment.Strong analytical mindset with the ability to use campaign data and creative insights to improve outcomes.Excellent communication, presentation, and stakeholder-management skills.Ability to work consistently in US shift hours.
Nice to Have (Preferred):
Proven experience working with US clients / US-based brands and collaborating with distributed teams.Experience leading high-volume creative production for Meta, TikTok, YouTube, or performance-first digital campaigns.Experience in D2C, e-commerce, lead generation, or growth marketing environments.Familiarity with AI-assisted creative pipelines, prompt-based production workflows, and rapid testing frameworks.Experience building review systems, feedback loops, and creative SOPs for scaling teams.
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